Face-to-face interaction with a company representative is the best way to Engage a customer, the phone can work but is definitely not as effective. And creating Engaged customers without either of these is no small task which makes the success of the eRetailers in the 2010 MEC study even more significant. How did they do it? By understanding that the drivers of an Engaged online shopper are uniquely different from those that drive a traditional customer.
Amazon.com
Netflix.com
Newegg.com
Zappos.com
Please contact us if you are interested in learning more about the 2010 Most Engaged Customers Study.
