Market Development Specialist

The goal of the Market Development Specialist is to engage with prospects & drive qualified accounts into the PeopleMetrics sales pipeline and close new business. The Market Development Specialist will conduct research on target companies & contacts, execute personalized outreach to prospects, attend events, and engage with prospects via all available channels.

The Market Development Specialist will be responsible for building strong relationships with all levels of key prospect account stakeholders, including senior executives & key influencers.

A successful candidate for this role brings prior experience in the sales process and a keen ability to make connections with prospects, as well as a demonstrated history of closing new business.

The ideal candidate is:

  • Motivated by making new connections and closing new business
  • Comfortable making cold outreach attempts and persistent with prospect follow-ups
  • Resilient in the face of rejection
  • An outstanding communicator (both verbal & written) with a persuasive & collaborative selling style
  • Extroverted, warm, enthusiastic, & empathetic; a thoughtful relationship builder
  • Presents themselves to the team as both a consultative & flexible teammate
  • Familiar with online surveys and other feedback measurement processes
  • Knowledgeable about the Pharmaceutical industry (not a requirement)
  • Familiar with selling SaaS products (not a requirement)

About PeopleMetrics:

PeopleMetrics provides CEM software & CX expertise to help companies make sense of their CX data through hands-on analytical support and advanced machine learning solutions. Our platform ingests customer feedback from any channel, including surveys & social reviews.


Written by CEM experts who live & breathe customer experience every day.

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