CXPA: Online Resources for Customer Experience Professionals

Last month's Customer Experience Forum has us thinking about how Customer Experience professionals can support each other. Because Customer Experience Management is a fairly new field, it can be difficult to find reliable resources and fellow professionals to bounce ideas around with. Customer experience networking groups exist, but they are scattered and disjointed. Until now, that is. CXPA (The Customer Experience Professionals Association) is the new association uniting all Customer Experience Professionals.

At CXPA’s website, customer experience professionals can find answers for their Voice of the Customer questions, or any other customer experience queries. As is often the case with “insider” resources, “outsiders” such as business owners and c-suite leaders can also find useful strategies to keep good customers on the CXPA site. CXPA members have access to a wide array of resources, including:

• A library of resources, including information on the acceleration of the Customer Experience industry in 2011 and a benchmark report on what customer experience professionals plan to focus on in 2011.
• Discussion forums where CXPA members can exchange ideas.
• Webinars, such as the upcoming online meeting of CXPA members titled “Connecting Customer Experience And Loyalty: Making The Business Case”
• Job boards listing CX positions around the world
• Vendor guide to help you find industry leaders in the Customer Experience space

Overall, the vision of the CXPA is to create a collective voice for the evolution of the customer experience profession. They also aim to identify standards and best practices that can be transferred across the industry. PeopleMetrics is proud to be a founding corporate member of the CXPA. We believe that as the CXPA succeeds, customer experience professionals will be better equipped to thrive, and, ultimately, the overall customer experience will improve.

[photo: CXPA.org]