Capture end-user feedback & sentiment
to refine your products & services
It has become all too common for B2B SaaS companies to survey their customers once a year through a moment-in-time customer relationship survey. But what about getting feedback from the people on the frontline who use your products & services every day? End-user feedback should be part of your software lifecycle management & product development process. Use it to shape and fine tune your roadmap, and communicate back to your customers that their voice matters.