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Posts about pharma

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Reshma Bennur | Sep 26, 2019 12:50:02 PM

Measure Patient Experience in Clinical Trials: It’s the right thing to do!

Why should Pharma companies focus on Patient Experience (PX) in clinical trials? Driving recruitment, improving retention, increasing adherence, reducing ...

Reading time: 6 min
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Patient Experience, Pharma, Clinical Trials
Matt Salvetti | Aug 21, 2019 4:20:01 PM

Pharma CX: The Most Important Part of Product Launch That You Aren’t Planning For

Pharma CX is most simply defined as the application of the principles of Customer Experience industry to the pharmaceutical and biotechnology industries. Too ...

Reading time: 6 min
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Patient Services, Pharma, Product Launch
Reshma Bennur | Jul 2, 2019 10:38:23 AM

Pharma faces growing pains as demand for Patient Support Services increases

Designing and operationalizing a Patient Support Services program is complicated – there are so many decisions to make on which services to offer, how to ...

Reading time: 7 min
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Event Coverage, Patient Services, Pharma
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