PeopleMetrics excels at designing & executing strategic research that helps you answer your most important questions and activate insights. We build relationships with clients, so you can rely on our partnership for solutions to simple through complex challenges. Our partnership includes extraordinarily responsive service and exceptional client care, paired with consistent support and cost-efficient pricing.
Our Research Studies
Gain understanding of how the market (customers, influencers, prospects) view your brand and offerings. measure engagement levels, workplace needs, communication preferences and ideas on how to create better products and experiences. We offer:
Full-service custom-designed strategic marketing research (both qual and quant), including study design, project management, fielding, data analysis and reporting
Creative solutions to reach your target markets. We excel at reaching traditionally hard-to-reach individuals
Deep qualitative expertise with sophisticated moderators and interviewers for focus groups and in-depth interviews
Sophisticated quantitative research capabilities with methodolog(ies) that will allow us to reach the target audiences and achieve study goals
Reports of findings, providing actionable insights and recommendations based on our decades of industry experience
Our Research Services
The features and benefits of our Strategic Marketing Research consulting services
Dedicated Research Team
Every PeopleMetrics client is assigned a dedicated project manager who is responsible for all aspects of your study and will guide you through our process. Communications with our clients is at the heart of our philosophy. The manager provides you with regular updates, troubleshoots issues that may arise, and ensures the study is completed on time and on budget
Quality Control Excellence
The processes we have in place for project management, field direction and business operations ensure that our projects meet our stringent quality standards. We regularly update work plans as projects are completed. Changes to the project scope that impact the timeline and/or budget are discussed with and approved by client management prior to implementation
Study Design
We design each approach as a reasoned response to the management questions/needs at hand. Our approaches, therefore, are custom-designed and tailored to provide the information and insights to move forward
Analysis & Reporting
Your project team will provide full analysis and reporting of your data. Reports include narrative, graphic and tabular data visualizations. Our sophisticated analysts regularly provide conclusions, implications, and recommendations so you can quickly activate insights
Consultative Services
Our clients seek our advice on various initiatives and how the implications of the research findings will move their organizations forward. Clients tell us that they rely as much on our thoughtful analysis and contribution to strategy formation as they do on the research data
Ready to take the next step?
Connect with an expert from our Strategic Marketing Research team.
