The New Battle for Data Integrity in Market Research: Why Fraud Detection Systems Are Failing (And Will Get Worse)
The $10M fraud scheme involving Op4G and Slice revealed how outdated detection methods fail. Discover why AI-driven survey fraud...
The New Battle for Data Integrity in Market Research: What AI Survey Fraud Actually Looks Like — And Why It’s So Hard to Detect
AI-generated survey fraud is here — and it’s smarter than ever. Learn how it evades detection and why human verification is the...
The New Battle for Data Integrity in Market Research: The $10M Fraud Case Is Just the Tip of the Iceberg
A $10M fraud case exposes deep vulnerabilities in market research data integrity — and it's just the beginning. Learn why...
Reflections on Revisiting Listen or Die in the Age of AI
How AI is revolutionizing Voice of Customer programs while core listening principles remain unchanged—exploring AI-powered...
The Ultimate VoC Checklist for 2025 (In the Age of AI)
Discover the ultimate 2025 Voice of Customer (VoC) checklist—combining timeless CX best practices with cutting-edge AI strategies
Listen or Die Conclusion Revisited: Play Offense with AI and Systemic Change — This is the Future of VoC
Discover how AI is transforming Voice of the Customer (VoC) from passive listening to proactive, systemic change. Learn how CX...
Lesson #40 Revisited: In-Moment Feedback is the Ultimate VoC Power Move (And AI is Only Accelerating It)
Discover how AI is revolutionizing in-moment feedback. Learn why capturing customer input during the experience leads to higher...
Lesson #39 Revisited: Conversational Surveys and AI—The Future of Listening is Here
AI is revolutionizing VoC by turning static surveys into dynamic conversations. Discover how conversational surveys deepen...