The New Battle for Data Integrity in Market Research: The Complete Series
Explore PeopleMetrics’ complete 10-part series on survey fraud and data integrity—from a $10M scandal to AI-generated responses,...
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Explore PeopleMetrics’ complete 10-part series on survey fraud and data integrity—from a $10M scandal to AI-generated responses,...
May 28, 2025
This 10th and final post in our data integrity series confronts a critical truth: Market research is at a crossroads. The $10M...
May 23, 2025
Synthetic data isn’t fraud—it’s a tool. When built on verified human feedback, it can enhance research and CX. But if based on...
May 22, 2025
The true cost of bad data isn’t just wasted money—it’s lost trust, missed opportunities, and strategic failure. The Op4G/Slice...
May 20, 2025
The Op4G/Slice fraud case exposed the dark side of online survey panels—$10 million in fake data. Learn the critical questions to...
May 16, 2025
Discover why Customer Experience (CX) feedback is one of the safest, most reliable sources of research data, free from the risks...
May 16, 2025
Discover how custom research panels can transform market research, ensuring data quality, speed, cost savings, and stakeholder...
May 13, 2025
The indictment of Op4G and Slice reveals deeper issues with traditional online panels — exposing how flawed sourcing, overuse, and...
May 12, 2025
The $10M fraud scheme involving Op4G and Slice revealed how outdated detection methods fail. Discover why AI-driven survey fraud...
May 08, 2025