Posts about customer-centricity

All Customer Experience Strategy Customer Experience Voice of the Customer Customer Feedback
Sean McDade, PhD | Jul 10, 2018

Lesson #1: Everyone Wants To Be Customer-Centric, But No One Knows What That Means

The following is an excerpt from Listen Or Die by Sean McDade, PhD. Listen to any company in almost every industry, and you’ll undoubtedly hear phrases like ...

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Customer Centricity, Listen or Die
Madeline Good | Jan 19, 2018

How Customer Centricity Is Changing Pharmaceutical Customer Experience

The master rule to customer-centricity is this: solve your customers’ problems. Every change, every action, every improvement your company makes should have ...

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Customer Centricity, Patient Experience, Healthcare
David Rode | Nov 2, 2017

Caught in the Act of Creating a Phenomenal Experience

If you have the great fortune to work or live around the bustling Logan Square neighborhood of Philadelphia, then it’s likely that you have been offered an ...

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Customer Experience, Customer Centricity, Hospitality
Pooya Pourak | Oct 25, 2017

12 Reasons to Invest More in Customer Experience

It’s the age of the customer and the world’s biggest brands are duking it out every day for a greater share of our hearts, minds, and wallets. Customers hold ...

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Voice of the Customer, Customer Centricity, ROI
PeopleMetrics | May 10, 2017

5 Steps on Setting Goals for Customer Experience Improvement

From business books to classic literature, much has been written about the necessity of visualizing your destination and defining your target. Take, for ...

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Customer Engagement, Voice of the Customer, Customer Centricity, Customer Experience Improvement
Jill Phillips | Mar 28, 2017

5 Kinds of Facebook Content that Will Engage Your Customers

Today, content marketing is critical to your company’s success, and utilizing social media is currently one of the best marketing strategies out there. Nearly ...

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Customer Engagement, Voice of the Customer, Customer Centricity
PeopleMetrics | Mar 22, 2017

Best Practices for Customer-Centric Decision Making

Great customer experiences don’t just happen. They require deliberate decisions and supporting leadership behaviors. As we mentioned in an earlier section, our ...

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Customer Experience, Customer Retention, Voice of the Customer, Customer Centricity
Jill Phillips | Mar 16, 2017

4 Effective Ways to Run Your Remote Customer Service Team

Having a remote customer service team for your company brings its own unique benefits and challenges. Your company can provide customer service using the power ...

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Employee Engagement, Customer Centricity
PeopleMetrics | Mar 1, 2017

Four Steps to Quickly and Cost-Effectively Validate Customer Personas

Your staff knows about what motivates customers, what concerns them, how they like to interact with your company, and for what reasons. So why not ask your ...

Reading time: 5 min
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Customer Retention, Voice of the Customer, Customer Centricity