Posts written by PeopleMetrics

WEBINAR DATE: Tuesday, February 11th 2020 @ 2:00pm ET

Why should Pharma companies focus on Patient Experience (PX) in clinical trials? Driving recruitment, improving retention, increasing adherence, reducing ...

Pharma CX is most simply defined as the application of the principles of Customer Experience industry to the pharmaceutical and biotechnology industries. Too ...

Designing and operationalizing a Patient Support Services program is complicated – there are so many decisions to make on which services to offer, how to ...

“Marketing without data is like driving with your eyes closed.” In my previous life in pharmaceutical market research, I heard this phrase in keynote speeches ...

Last week, many of us at PeopleMetrics attended the 17th Annual eyeforpharma Philadelphia conference at the Pennsylvania Convention Center – right down the ...

Building out a robust patient services program is a huge investment for any pharmaceutical company looking to support their patients throughout their treatment ...

So you’ve bought into the value of a real-time patient feedback program. You understand the what and the how: What is a real-time patient feedback program What ...

Real-time Voice of the Patient programs provide pharmaceutical patient services teams a lens into the thoughts and sentiment of their patients. Although the ...