Using Social Media to Build Customer Loyalty
According to IBM’s Global CEO Study, one of the core issues CEOs around the world are faced with is the challenge of engaging customers as individuals. Harmut Jenner, CEO of Alfred Karcher is quoted as saying, “You can copy products, but you cannot copy customer relationships!” The study reveals that while CEOs are clearly aware of the disruptive power of social media (57% believe it…
Client Success Insightgraphic: Recognition
At PeopleMetrics we’re incredibly proud of the success our clients are seeing when using customer feedback to craft exceptional customer experiences. One way we see evidence of this success is through the number of Recognize Alerts coming in through our software. We put together the following insightgraphic to let our clients know that…
Three Quick Wins for Your Voice of the Customer Program
So you’ve just launched a big, shiny, new Voice of the Customer program. What now? For those just starting out on the journey of customer experience transformation there are three quick wins that you should be after: 1. Take action to fix customer problems. If a customer reports a problem, follow-up and fix it as soon as possible. You’ll begin to see patterns emerge that…